The first international design showcase in Israel, presenting inspiring collectible design, handpicked from leading galleries worldwide. At TAAD we believe design is much more than a solution to a functional need; it is both a cultural experience and a means of self expression. TAAD sets uncompromising standards in both taste and quality, redefining the role design plays in our everyday lives.
We invited Maria Cristina Didero, TAAD’s design curator, to select standout pieces from renowned international designers. Guided by the theme EVERYDAY WONDER, her curatorial vision reveals the extraordinary potential hidden in the objects and rituals of daily life.
TAAD invites you to experience a unique event bringing together design, art, culture and commerce. The showcase venue includes a 1000m² exhibition space planned by Ariel Armoni, amongst Israel’s leading exhibition designers. Paralleled by an equally impressive 1000m² commercial space, designed by Simon Barazin, known for his radical contemporary outlook.
Accompanying the main exhibition, TAAD is happy to present exciting collaborations aimed at engaging all the senses. These include an exclusive scent developed especially for TAAD by the luxury perfume brand TEKES. In addition to a pop up store by As Promised magazine, a curated platform dedicated to promoting Middle Eastern design and culture to an international audience.
What makes items Iconic? Why can investing in design be as lucrative as the stock market? Spotlight TAAD presents everything you wanted to know about collectible design. Penned by Ofri Weintraub, formerly a writer for Vogue Italia, the creator of the successful digital platform Spotlight Time (edited by: Maayan Boni).
